Selling a home is about using the right words to convey the best and most accurate impression about the house - and guess what? Great Realtors know how to do that in ten minutes or less.
My buyers sweep in, and sweep out, and the first ten minutes in a home is critical. If they've got 15 homes to see in Southlake and 5 to see in Flower Mound, you can bet it's a full and tiring day and they're looking to eliminate. Yard too small? The buyer doesn't even want to get out of the car. I have to convince them to go inside. Small rooms or funky floorplan? Too many golf balls in the yard? Delete, delete, delete.
Buyers are only too happy to move on to the next house or the next neighborhood. It's my job to point out the beauty and positive benefits of where they are right now, when they are standing in one of my listings.
Os Hillman wrote a great inspirational email recently about The Power of the tongue. Basically it's about how words have the power to change the way we think, feel, and relate in this world. He wrote:
"Words have the power to motivate or destroy, energize or deflate, inspire or create despair. Many successful executives can remember the time their father failed to give them affirmation as a child. The result was either over achievement to prove their worth or underachievement to prove he was right. Many a wife has lost her ability to love because of a critical husband. Many a husband has left a marriage because of words of disrespect and ungratefulness. Stories abound regarding the power of words."
His words always inspire me.
Words have the power to build businesses, nations, and relationships. Business deals hinge on the words exchanged between parties. They have the power to uncover the blind spots and overcome them. If only we were willing to listen.
Mark Nolan
Visit my blog for the 3 tips to sell your home.
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